Occhio Brand Committee
Occhio not only has a new Advisory Board, but also a newly created Brand Committee. The Advisory Board around founder Axel Meise is supported by the Brand Committee, which includes Axel Meise and Dr Benno Zerlin (CEO Occhio) as well as Sven Schnee (long-standing ‘Head of Global Brand Gaggenau’) and Hansgeorg Derks as members.
The task of the Brand Committee is to align the company strategically and long-term-oriented, with the customer in line with its positioning and to ensure that this alignment is implemented in all areas of the company. ‘Light by Occhio’ is the purpose and claim that transfers the system concept to entire buildings. In this way, the culture of light is carried through from individual products to complete systems.