Team

Klaudia Meinert
strategy, marketing and public relations

Klaudia Meinert has been consultant at derks brand management consultants since 2013. After graduating with a master’s degree in communication sciences from Ludwig-Maximilians-Universität München, she initially worked as study manager at the Bavarian Academy of Advertising and Marketing (BAW). She then worked as independent consultant and author for various magazines, publishing houses, and industrial companies in the premium segment and as lecturer for marketing at LMU München, the Bavarian Academy of Advertising and various publishing houses. She also holds BAW-diplomas in direct marketing and media marketing and won an award at the Vienna University of Economics and Business. She is specialised in the fields of strategy, marketing, and public relations.

Moritz Thalmayr
brand management and corporate strategy

Moritz Thalmayr supports the team as a consultant in the areas of product development, brand management and corporate strategy. During his studies of Communication Science (B.A.) and Psychology (focus on Business and Engineering Psychology, B.Sc.) at the Ludwig-Maximilians-University in Munich and Human Factors Engineering (M.Sc.) at the Technical University Munich, he worked for derks brand management consultants as a student trainee. Besides, he is active as a percussionist in various groups.

Martina Erbele
brand management, marketing and communication

Martina Erbele is consultant with a focus on brand management, marketing and communication. She was able to gain many years of professional experience in various positions in companies in the luxury and premium segment. Most recently, she was responsible for marketing and communication for the PANERAI brand at Richemont Northern Europe for several years. Other stations in her professional career include the Schönwald Porzellan brand from BHS tabletop, ProSiebenSat.1 Media and Bang & Olufsen. She supports derks bmc with her passion for brands and her know-how in marketing and communication paired with her understanding of the product and distribution.

Max Kaltner
corporate strategy, distribution development and brand management

Max Kaltner supports derks bmc as a consultant in the areas of corporate strategy, distribution development and brand management. After completing his studies at the University of Applied Sciences Kufstein in Business Management (focus on business management & start-up, B.A) as well as in Marketing & Sales (focus on digital marketing & eCommerce, M.A), he gained extensive experience at the companies Miele and BORA in the areas of digital transformation, project management, marketing and business development.

Julia Zeidler
brand management, marketing and corporate strategy

Julia Zeidler joins derks bmc as a consultant in the areas of brand management, marketing and corporate strategy. During her bachelor’s degree in “International Tourism Management” at the University of Applied Sciences Westküste in Heide, she was able to gather many different perspectives in order to specialize through her master’s degree in business administration at the Catholic University Eichstätt-Ingolstadt with focus on “market-oriented management”. She gained additional brand experience at BIESALSKY & COMPANY. She enriches derks bmc with her enthusiasm for the combination of brand work around impressive products in close exchange with the people behind them.

Alexandra Geller
marketing, public relations and administration

Alexandra Geller supports the management in the areas of marketing and PR at project level and is the contact person for organizational issues. After working in marketing and sales at VAUDE Sport for several years, she completed her studies in “communications management” at the Bavarian Academy for Advertising and Marketing (BAW) in Munich. She has many years of professional experience in marketing, PR and as a project manager in the areas of real estate, energy efficiency, e-mobility, technology and luxury lifestyle.

Tashina Schlecker
public relations, corporate strategy and brand management

Tashina Schlecker supports the team as a working student in the areas of public relations, corporate strategy and brand management. After successfully completing her Bachelor’s degree in Communication Science (B.A.) at the University of Hohenheim, she is currently pursuing her Master’s degree in Communication Science (M.A.) at the Ludwig Maximilian University in Munich. She previously worked as a student trainee in the Brand Strategy & Design department at Infineon.

Boris von Schwichow (external)
Corporate and brand strategy, marketing management and distribution development, organizational and change processes

Boris von Schwichow supports as an external senior consultant in selected projects and special tasks in the areas of corporate strategy and brand management. After completing his studies in communication science, economics as well as market and advertising psychology (M.A.) at the Ludwig-Maximilians-Universität in Munich, von Schwichow was responsible for various management positions in marketing and sales at Bang & Olufsen for more than 15 years. He is a proven expert in marketing in the premium and luxury segment and also shares his experience as a moderator in the Co-Create network.