News

Here you can find all the news on the latest topics from and about derks brand management consultants, sorted chronologically. If you are unable to find what you are looking for or if you have questions about us, our company or specific projects, we look forward to personally assisting you.

Arbonia – brand power

Since October 2023, we have been working on the future direction of Arbonia Doors. With ten manufacturer brands, Arbonia Doors is one of the largest and most renowned manufacturers in Europe. We will now accompany brands such as Kermi, Prüm, Garant and RWD into the future.

KOQOON – next generation grilling

Brand building par excellence: the launch of the premium brand KOQOON, a start-up spin-off of the medium-sized Kopf Group, a galvanising company from Kirchheim. But how do you create a completely new brand? An unusual approach led to an exceptional premium barbecue with globally unique technology, which is available to coincide with the start of the 2024 barbecue season. KOQOON has already been honoured with the German Design Award in Gold.

LIGRE – new brand for a new chapter in coffee enjoyment

This May sees the launch of LIGRE, a newly established brand that we have been passionately supporting for three years. The result: a premium portafilter machine characterised by attention to detail, convincing design and technical perfection. LIGRE embodies coffee enjoyment, a new lifestyle and the harmonious combination of luxury and down-to-earthness. The IF Design Award and the German Design Award in Gold are confirmation of the outstanding product behind LIGRE.

The Perfect Launch – Our annual brochure

In ‘The Perfect Launch’ we have documented some of our processes and projects in 2023. We show examples of the various aspects of successful launches from Occhio to KOQOON: exciting, very different and individual approaches. The brochure can be downloaded here

Networking evening with inspiring exchange and enjoyment

A warm summer night at Munich’s Maximiliansplatz: Business partners, customers and friends of our company met away from everyday office life and networked happily until late into the night – surrounded by the casual jazz of singer Astrid Haverkamp and her trio. Here are a few impressions of the lively event, which provided plenty of space for inspiring, cross-industry exchanges between entrepreneurs and designers, CEOs, publishers, private equity houses and universities.

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derks bmc receives three German Brand Awards 2023

One of the most renowned institutions for design and brands, the German Design Council, is honoring the Munich management consultancy derks brand management consultants with three German Brand Awards at the German Brand Convention in Berlin on June 15th.

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derks bmc awarded as consultant of the year

The best of the best: This is the second time that derks brand management consultants from Munich has qualified as one of the top consultants, and the first time it has been named ‘Consultant of the year’. And just at the right time, as the company is celebrating its tenth → read more

derks bmc receives two German Brand Awards in 2022

The Munich-based management consultancy derks bmc receives the German Brand Award 2022 in not just one, but two categories for its excellent brand management

In 2022, derks brand management consultants has once again been awarded the German Brand Award for their successful brand management. Following the Council’s awards in 2019 and 2021, the Munich-based brand consultancy has now received further recognition in two categories: → read more

derks bmc is honored by WirtschaftsWoche as the best management consultancy

As part of the “Best of Consulting” and “Best of Consulting Mittelstand” WirtschaftsWoche honors Germany’s best management consultancies. The award in the category “medium-sized companies – marketing” goes to derks brand management consultants in Munich in 2021. With their → read more

Brand foundation and distribution development for Occhio

Occhio is developing rapidly since years and has become the market leader in the premium segment of the lighting market. For further distribution development in Europe and worldwide, derks bmc has redeveloped the “Brand Foundation” and is now, together with the company, entering new markets and partners.

Brand and distribution development for Schüller Möbelwerk

For Schüller Möbelwerk and its quality brand Schüller, derks bmc develops the positioning and the brand foundation. Furthermore, derks bmc supports the internationally successful company in its future distribution development.

Distribution and brand development for Dallmeier

Dallmeier is innovation leader in professional video security and international leading in sports facilities, casinos as well as public buildings and squares. derks bmc repositions the company and restructures the sales department for a more effective market development and more customer centricity.

Corporate strategy for Gronbach

For the Gronbach Group, one of the leading OEM manufacturers in the household appliance industry, derks bmc has developed a new strategic orientation. The four production sites in Germany, Austria, Italy and Slovakia, which were previously run as individual companies under their own → read more

Study with Phoenix Design and the Lucerne University of Applied Sciences and Art

We have teamed up with the renown design studio PHOENIX and the Lucerne University of Applied Sciences and Art to conduct a study of the interaction between design, brand and management as well as their relevance for business success. The study was published in the end of 2021.

derks bmc once again receives the German Brand Award

The prestigious German Design Council and German Brand Institute have once again presented derks brand management consultants with the German Brand Award. The brand and business consultancy firm was recognised for its successful brand management in the → read more

How to build a brand from scratch – new book about brand management

“How to build a brand from scatch” is our latest publication. It exemplifies our work for our client BORA over the last 8.5 years.

Here you can find a reading sample.

Virtual exhibition appearance of Schüller Möbelwerk KG

In order to not only communicate the innovations of Schüller Möbelwerk KG, one of the leading European kitchen furniture manufacturers, in times of physical distance, but also to make it possible for its retail partners to experience them in an impressive way, creativity and → read more

Vibrant network evening in the brand building

Atmospheric swing, flying food from Broeding, lively conversation culture: business partners, customers and friends met in our Munich office building beyond the everyday business life and networked well till late into the night in the best mood. Dialogue, inspiration → read more

derks bmc awarded the German Brand Award

Company founder Hansgeorg Derks and Klaudia Meinert take home the German Brand Award from Berlin for their outstanding brand consultancy services

As the only corporate and brand consultancy firm, derks brand management consultants has been awarded the German Brand Award 2019 in the category “Corporat Services” for successful brand management by the renowned German Design Council. → read more

derks bmc awarded “Best Consultant for the Mid-sized Companies”

derks brand management consultants from Munich ranks as one of the best consultant firms for mid-sized companies in Germany. At the 5th Summit of Mid-sized Companies in Germany, former Federal President Christian Wulff presented the company with their prize at the award ceremony → read more